METALLICA Breaks Revenue Records At Grand Forks, North Dakota's Alerus Center

METALLICA Breaks Revenue Records At Grand Forks, North Dakota's Alerus Center

According to the Grand Forks Herald, METALLICA's September 8 concert at the Alerus Center in Grand Forks, North Dakota broke records for ticket revenue and other sales.

The event, which drew nearly 17,000 fans as part of the band's "WorldWired" tour, resulted in the highest-grossing ticket sales in the building's history, said Anna Rosburg, Alerus Center general manager. The stadium holds 21,000.

It also broke highest-grossing records for food and beverage sales, merchandise sales, and partnership revenues for one show since the Alerus opened in February 2001, Rosburg said.

Country music singer George Strait holds the record for highest attendance at an Alerus Center concert, having drawn about 19,500 for a February 2013 performance.

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"We did not break the [attendance] record [with the METALLICA concert, but had an excellent turnout and we appreciate the community's support in this exciting event," said Rosburg.

Earlier in the year, METALLICA landed on Pollstar's Global Concert Pulse chart with concert grosses of more than $2 million per market appearance on the band's European tour.

The San Francisco-based metal giants averaged 20,451 tickets per market, at an average ticket price of $104.

Touring in support of its latest album, "Hardwired… To Self-Destruct", that arrived in November 2016, METALLICA launched the world tour in Latin America a month before the disc's release. In early 2017, prior to the North American stadium tour, the band made festival appearances and headlined concerts at venues in Asia, Europe and Latin America.

The 2017 dates on the "WorldWired" tour, which included stadium shows across the U.S., grossed $110.3 million in North America and $152.8 million worldwide.

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