BUCKCHERRY's third studio album, "15", has been certified double platinum by the RIAA (Recording Industry Association of America) for sales in excess of two million copies. At the same time, BUCKCHERRY's track "Crazy Bitch" was certified quadruple platinum for sales in excess of four million units and the track "Sorry" was certified double platinum for sales in excess of two million units.
"15" was released in 2006 and was the first BUCKCHERRY album after a four-year hiatus.
The RIAA developed its gold and platinum awards program in 1958 to honor artists and create a standard by which to measure the commercial success of a sound recording. The program trademarked the gold record and formalized the industry practice of presenting awards to artists for music sales achievements.
Presently, the RIAA awards a gold honor for 500,000 units sold, a platinum honor for 1 million units sold and a diamond award for more than 10 million units sold.
In the streaming age, each permanent digital album or physical album sale count as 1 unit for certification purposes, 10 permanent track downloads from the album count as 1 unit for certification purposes, and 1,500 on-demand audio and/or video streams from the album count as 1 unit. For songs, 150 on-demand audio and/or video streams count as 1 unit for certification purposes.
BUCKCHERRY's new album, "Hellbound", will be released on June 25 via Round Hill Records. The follow-up to 2019's "Warpaint" was recorded last fall in Nashville, Tennessee with producer and songwriter-for-hire Marti Frederiksen, who has previously collaborated with AEROSMITH, DEF LEPPARD, Jonny Lang and Sheryl Crow, among many others.
Last summer, BUCKCHERRY recruited JETBOY's Billy Rowe as its new guitarist. He joined the group as the replacement for Kevin Roentgen, who left BUCKCHERRY in July 2020.
Roentgen joined BUCKCHERRY as the replacement for original guitarist Keith Nelson. Roentgen can be heard on "Warpaint", which was released in March 2019 via Century Media/RED Music. The 12-song record was produced by Mike Plotnikoff, whose previous collaboration with the band was the aforementioned "15".
In 2019, BUCKCHERRY recruited Francis Ruiz as its new drummer. He joined the group as the replacement for Sean Winchester, who exited BUCKCHERRY after laying down the drum tracks on "Warpaint".